The Ultimate Guide to Shopping Handmade & Local Online

Shopping handmade no longer requires visiting craft fairs or local markets in person. Today, online marketplaces make it easy to support artisans and small businesses nationwide—if you know how to shop smart.

Understanding What “Handmade” Really Means

True handmade products are created by real people, not factories. These items are typically produced in small batches and often show natural variations that reflect the maker’s craftsmanship.

Look for Transparency and Maker Information

Reputable handmade marketplaces clearly share information about the maker, the materials used, and how products are created. Transparency builds trust and ensures authenticity.

Read Reviews and Maker Stories

Customer reviews and artisan spotlights provide valuable insight into product quality, service, and the values behind the business.

Choose Marketplaces That Vet Sellers

Not all platforms verify their sellers. Look for marketplaces that prioritize handmade-only products and ethical business practices.

We Make It Local connects shoppers directly with verified makers, making it easy to shop handmade and local online with confidence.